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Services

GO-TO-MARKET STRATEGY

We leverage rural outreach, digital marketing, and collaborations with local influencers to promote solar adoption. Through workshops and success stories, we educate and inspire rural communities about the benefits of solar energy solutions.

Short Term

Rural Outreach Programs

Actively engage with local communities to build trust, raise awareness, and promote the adoption of solar energy solutions through on ground initiatives.

Mid Term

Digital Marketing Campaigns

Implement targeted online marketing strategies to reach potential customers in rural and semi-urban areas, emphasizing accessibility and affordability.

Long Term

Collaborations with Local Influencers

Partner with trusted community leaders and influencers to enhance credibility and drive the adoption of solar solutions through word of-mouth advocacy

Short Term

Case Studies and Success Stories

Share impactful case studies showcasing how solar energy has transformed rural communities, inspiring confidence and encouraging adoption.

Mid Term

Events and Workshops

Organize educational workshops and interactive events to inform rural stakeholders about solar energy benefits, system maintenance, and energy efficiency.

OUR SOLUTIONS

Scalable Vision: Our commitment to installing 50,000 units by 2027 aligns with India's renewable energy targets, demonstrating our capability to scale operations and drive impactful change.

Affordable Solar Energy Access

Providing cost-effective and reliable solar solutions tailored for rural households and businesses, reducing dependency on costly and polluting energy sources

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Subsidy Facilitation

Assisting farmers and rural communities in availing up to 40% government subsidies, making solar adoption more accessible and financially viable

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Solar-Powered Agricultural Tools

Delivering solar water pumps and other agriculture-focused solutions to lower operational costs and boost productivity for farmers.

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Job Creation and Skill Development

Generating employment opportunities through training programs for local technicians, empowering rural youth with skills and sustainable livelihoods

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TARGET MARKET

Segmentation

Geographic:

Focus on rural and semi-urban regions across India with unreliable electricity and high energy costs

Geographic:

Focus on rural and semi-urban regions across India with unreliable electricity and high energy costs

Targeting

Rural Households :

Families in underserved areas looking for reliable and cost-effective energy alternatives to improve daily living standards.

Agricultural Sector:

Farmers needing solar powered tools like water pumps and irrigation systems to reduce costs and increase productivity.

Positioning

Affordable Energy Partner:

Positioned as a cost-effective and reliable provider of solar energy tailored for rural and agricultural needs.

Sustainability Leader:

Highlighting our focus on renewable energy, rural empowerment, and bridging the energy gap for underserved communities.